Connect your next live music, gig, or festival event with Spotify's 350 million music fans and supercharge your event's audience reach and ticket sales.
Tag the artist(s) performing at your event, and your event link will appear in their Spotify profiles while benefiting from Spotify's market-leading engagement tools.
How to connect your events to Spotify
Request music integration approval from the Humanitix team:
Before your events can be synced to Spotify, your account must be approved by the Humanitix support
1. Tag your artists
Manage your event and head to the event information page
Scroll down to discoverability
Under the artists section, search for and select the artist(s) performing at your event
The search bar uses Spotify's profile database. Select the artist as it appears.
If the performing artists section does not appear, ensure you have selected an appropriate event type and event category, e.g. concert or performance + music, and/or your event is set to public.
2. Get your account approved Humanitix team
Before your events can be synced to Spotify, your account must be approved by the Humanitix support team. You will see "approval required" when tagging artists.
Click request approval. Follow the prompts through the messenger to submit your request.
The Humanitix team will complete your request within 1 business day, and you'll be notified via messenger and email.
Humanitix events will appear in your artist's profiles within 48 hours.
You must use the address field when setting your event's location. Events with a custom or to-be-announced location will not be synced to Spotify.
Ensure that your entered address you have also includes the nearest town/city.
For example: Denver, Colorado, rather than Colorado, USA or Melbourne, VI,C rather than Victoria, AU
Private events are not synced to Spotify.
How does it work?
Once your artists are tagged and your account approved, your Humanitix event page links will appear in the artist's Spotify profile. This may take up to 48 hours to appear. Spotify's engagement tools will also drive ticket buyers to your events:
Smarter fan targeting: Your Humanitix event link will appear on the artist’s Spotify profile and in concert recommendations for fans who have streamed, saved, or followed them.
Proactive notifications: Spotify sends in-app push alerts to fans when your event is nearby and features an artist they love.
Abandoned cart follow-ups: Fans who show interest in your event on Spotify will receive follow-up emails reminding them to grab their tickets, boosting your conversion rate.