Looking to track conversions and purchases within your Meta Business account? You can integrate your Meta Pixel directly with your Humanitix account and events.
Get your Pixel ID
First, you’ll need the ID of the Pixel you want to install on your event pages. To get this, follow Meta’s Getting Started Guide to create a Pixel and/or copy your Pixel ID.
Integrate with Humanitix
Once you have a Pixel ID, head back into your Humanitix account, and via the top tool bar, navigate to account → advanced → integrations → default tracking IDs.
Paste in your Pixel ID in the Facebook Pixel field and click save! You’ll also be able to apply your Pixel to all previous events in your account.
Congratulations, your Pixel is now installed on your Humanitix event pages!
Which events are sent to my Meta Pixel from Humanitix?
The following events are sent through to your Pixel from Humanitix triggers:
Initiate Checkout
Tickets Added
Entered Details
Purchase